Bachelor’s Degree in Service Experience Management

Programme info

• Degree programme: Bachelor’s Degree Programme in Service Experience Management
• Degree title: Bachelor of Hospitality Management
• Duration of studies: 210 ECTS, 3,5 years

During the Bachelor’s Degree programme in Service Experience Management, you will acquire the creative and analytical skills to thrive in the hospitality and service field. You will learn the managerial competences in planning, organizing, and communicating. Studies in the Service Experience Management programme combine theory and practice. You will learn service design methods through classroom studies and practical working life projects.

Innovation and de­vel­op­ment projects with Hos­pi­tal­ity field companies during your studies

As a student, you will apply theoretical concepts to real-world cases and practical assignments. In particular, you will learn how to implement service design methods in innovation and development projects. This is accomplished through work on versatile projects in development hubs with companies and on campus. One important part of the studies is working in our own restaurant BarLaurea, where you can acquire the developmental skills and professional competence needed in Hospitality Management. 

Leaders of the future

International study visits will provide experience and understanding of the ever-growing international clientele. In addition to service business studies, the degree programme offers a wide range of studies in leadership, digitalization, communication and interaction, since the capability to lead work processes, network and understand the needs of customers is a core competence. User-centricity is essential to the studies. Students will also gain competences to operate successfully in the modern digitalized business environment. The ability to interpret data is a key skill to success in Hospitality Management. Knowledge Management is a core competence of future managers and experts.

Programme in more details

The programme is composed of compulsory core competencies, complementary competencies, job placements and final project/thesis.

Core Competence

In addition to field-specific studies, the curriculum includes Laurea-level joint studies, providing students with opportunities to meet and network with other international Laurea students.

Students have more opportunities to study alongside Finnish students, as both follow the same curriculum, making collaboration smoother and more effective.

The compulsory core competencies contain modules that will give you fundamental skills and competencies on the following areas. Study Modules in Core Competence is 150 ECTS.

• Developing Professional and Communicative Competence
• National Languages
• Business Competence
• Customer‑Oriented Services in the Tourism, Restaurant and Event Industry
• Experiences as Business
• Creating a Sustainable Future
• Professional Practice in the Workplace

Com­ple­men­tary competence

You may construct your study path according to your personal ambitions and subjects of interest, either concentrating on one of the following modules or choosing a combination of those! Complementary competence is 60 ECTS.

• Tourism Business
• Event Business
• Innovator in Food and Beverage Experience economy
• Finnish Language and Integration to Finnish Culture and Society
• International Co-operation
• Other Complimentary Competence

Employment opportunities

Service Experience Management graduates are practically oriented professionals who can work as developers, experts, and managers in different organizations and companies. 

As a graduate, you may work in various roles, such as:

• Customer Service Officer
• Project Manager
• Event Producer
• Restaurant Manager
• Service Design Planner/Expert

For more information, please contact by e-mail at education.export@laurea.fi.