Bachelor’s Degree in Business Management

Programme info

• Degree programme: Bachelor’s Degree Programme in Business Management
• Degree title: Bachelor of Business Administration (BBA)
• Duration of studies: 3,5 years (210 ECTS)

Study in versatile degree programme and acquire the knowledge and skills for today’s dynamic and data-driven business environment! Learn to use digital tools to generate financial and market insights and co-operate with real companies to develop customer oriented solutions.

The Bachelor’s degree programme in Business Management (BBA) at Laurea is an excellent choice for anyone looking for a career in business with an international focus in Finland or abroad. A key component of the programme is data-driven decision making and the use of digital tools to generate financial and market insights. You can specialise in digital marketing or financial management, and you can also choose studies from other areas of business management.

What are the studies like?

At Laurea, business students can choose from several study paths, such as digital marketing and sales, management accounting or entrepreneurship. Your IT skills will develop during your studies and you will learn to use several business software packages. Service business skills, including service design thinking and tools, are also included in your studies.

Laurea follows the Learning by Developing (LbD) model in its activities. This can take the form of, for example, a real business development project, involving a group of students. During the project, students improve their interaction, scheduling, performance and reporting skills as well as other skills needed in the workplace. These projects have received a great deal of positive feedback from employers.

Companies and organizations are invited to develop the degree programme. They describe the skills and knowledge they find to be important at the time, and these are taken into account in degree programme development. This helps companies ensure that the students are suitable for employment straight after graduation.

Programme in more detail

The degree programme includes core competence studies and complementary competence studies. The core competence studies are obligatory for all students, while the complementary competences studies allow you to focus on specific areas of business management and tailor the studies to your interests.

Complementary studies are offered, for example, in digital business, digital marketing and sales, financial planning, corporate finance and BI tools or entrepreneurship. Students are also able to choose complementary studies from other degree programmes at Laurea, as well as from Laurea’s partner universities in Finland and abroad, without additional tuition fees.

Your studies also include up to two work placements and a thesis.

Core competence

Core competence studies will give you a broad understanding of the key areas of business operations and a practical knowledge of all the basic functions of business.

During the core competence studies, you will study the following modules:

• Business Operations​
• Business Development​
• Sustainability and Business Analysis ​
• Expert in a Work Community (work placements)
• Expert in Development and workplace innovation (including the Thesis)

Complementary competence

During the complementary competence studies, you can specialize and develop your skills in specific areas. Two main study paths are recommended for complementary studies:

• Corporate Financial Management
• Digital Marketing

These paths are supported by common studies in Enterprise Systems and Business Intelligence tools. Complementary studies are also available in areas such as International Trade and Logistics, Entrepreneurship, Sustainability, Human Resource Management, and Languages and Communication.

See the curriculum here

For more information, please contact by e-mail at education.export@laurea.fi.