Laurea intrigiued Educa fair visitors
Laurea was as an exhibitor for the second time at the Educa fair 24.-25.1.2025. The fair was held at the Helsinki Exhibition and Convention Centre.
The largest education event in the Nordic countries brought together almost 17000 visitors. The participants included education, training and education professionals, principals, municipal and education sector leaders, as well as teachers and students.
Laurea's stand showcased, among other things: continuous learning training offerings and the online store LaureaSmart, MAPA® training and cooperation opportunities enabled by the key partnership programme.
Laurea's stand was represented throughout the fair by MAPA® experts Tony Malmbäck and Sami Larkiala, as well as Tiia Henriksson from Admission Services. In addition, Pia Haapanen and Timo Kiippa from the key partner team were present. Continuous learning was represented by Outi Perhiö, Kaisu Kettunen, Virve Oksanen, E-commerce Coordinator Tiina Kuusisto and Marketing Jenni Köykkä.
It was gratifying to see how interesting our stand was. Interesting discussions were held not only about studies, but also about job opportunities and cooperation. The events organised by Laurea also collect contact information, which is used in direct marketing related to training and partnerships. The next Educa fair will be held at the Helsinki Exhibition and Convention Centre on 23.-24.1.2026.